Blogs
En La Esquina (On The Corner)¡Bienvenido! We are glad you are visiting our Blog. Here, you will find very interesting entries from our Field Marketing Network representative, Armando Display, on what he sees in the Hispanic retail environment. At PanaVista, we like to “keep our ear to the ground” and there is no better way to gain Latino shopper marketing insights than from our very own observations in-market. So, expect to hear from Armando at least monthly on what is happening across the country in the Latino retail format. |
En La Oficina (In The Office)
Shopper marketing is the convergence of client, retailer and brand interests. What better way to understand what’s working and what’s not, as it relates to the Latino shopper, than to hear it from key stakeholders? As we talk to clients, the trade or colleagues, and listen to what is keeping them up at night, we hope you are as enlightened as we are about these challenges and opportunities.
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